Hazen and Sawyer is the world’s leading engineering firm devoted to water. Headquartered in New York, the company has 42 offices across the U.S., as well as in Panama, Colombia, Ecuador and Jordan, and focuses on developing safe water drinking systems, as well as controlling water pollution and its effects on the environment. Pentagram’s Paula Scher and her team designed a new identity for the firm that reflects its stature in the field.
The work Hazen and Sawyer does is incredibly important, especially as access to fresh water becomes a critical issue around the globe. Staffed by a team that includes many of the world’s top environmental engineers and scientists, the firm addresses these growing challenges. The new identity integrates the company’s mission into its logotype, which features a ripple of water inspired by the free water surface symbol, a notation used in water system engineering.