This visual identity for the Dutch Dance Theater consists of a logo, street advertising, stationary, business cards, brochures and flyers, newsletters, and a new digital domain. It makes uses of the typeface Founders Grotesk and Domaine Sans Text. The typefaces received a sense of speed through the use of italics in its headings and subtitles, compounded by the underlying 3-D isometric grid, whose triangular shape ‘activates’ the text.