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Keys to Success in Cooking with Microwave Magic by Joan Toole

Photo(s) by Frank GrießhammerImported from Flickr on Apr 24, 2023. Artwork published in
circa 1975
.
Keys to Success in Cooking with Microwave Magic by Joan Toole 1
Source: www.flickr.com Uploaded to Flickr by Frank Grießhammer and tagged with “optex”. License: CC BY-NC-SA.

All-lowercase Optex (Letraset, 1970), reversed and with black and white lines, for the cover of Cooking with Microwave Magic.

The spiral-bound cookbook was authored by Joan Toole, “a leading authority and pioneer in the field of microwave cooking” and also “president of her own firm, Microwave Magic Co.” [Morton Grove Public Library]. It was published around 1975 – in that year, the sales volume of microwave ovens for the U.S. industry had grown to one million, compared to 40,000 units in 1970. A third edition came out in 1977 (see below), and a sixth edition in 1983.

Revised enlarged third edition, 1977
Source: www.etsy.com atgrandmastable. License: All Rights Reserved.

Revised enlarged third edition, 1977

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  • Optex
  • Optima

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