Digitron 800 scale brochure

This undated brochure for the Digitron 800 features an obscure film typeface known as Adriana. The bold wide style is used in all caps on the cover and for the logo lockup, where it’s supported by Stymie Light and Helvetica. Adriana also appears on the appliances themselves. All text is set in Optima. The Internet Archive additionally hosts scans of a brochure for the Digitron 200, which likewise uses Adriana.

Digitron was a division of International Medical Corporation, offering electronic weighing scale systems, namely under-bed scales, sling scales, dialysis chair scales, and stand-on scales for use in the medical field. The trademark was first use in commerce in March 1979 and filed a year later. [Justia Trademarks]