The exhibition “Fraud, Fake and Fame”, organized by Goldrausch Project for female artists, was held at the St. Johannes Evangelist church in Berlin. It featured sculptures, installations, films and paintings by various female artists. The key visual is a powerful yet humorous typographical play on the exhibition’s title “Fraud, Fake and Fame”. It can take on different word combinations and forms part of a flexible, dynamic identity. The design is very bold and simple and works for a range of digital print (and animated) media.