Ciutadella in use for the fundraising website and campaign of the Hospital Sant Joan de Déu Barcelona (SJD), a teaching hospital, specialized in the fields of pediatrics, gynaecology and obstetrics. The SJD aims to build a new pediatric cancer center in Barcelona, dedicated to care and cure for children with cancer. This center will be one of the largest medical centers in Europe of its kind.
The realization of this ambitious plan is supported by fundraising campaigns. #ParaLasValientes (“To The Brave Ones”) is a campaign where money is raised by offering viewers the possibility of purchasing unique experiences for children with cancer.