This is the artwork for the long awaited third solo album of German rapper Dendemann.
The connection to stereoscopic photography specialist Sebastian Denz was made early in the process of album-production. Edgar met Sebastian through teaching at Merz Akademie in Stuttgart and noticed a natural link between Denz’s and Dendemann’s skater background and perfectionistic tendencies. A 3D aesthetic as visual concept for the 3rd record was already a recurring idea.
Sebastian Denz owns a custom-built stereoscopic camera that he uses for high-resolution and large-format portrait pictures. He used this technique in the production of the book Skateboarding.3D. Denz and Dendemann decided on a stripped-down yet iconic shot as the perfect statement for this major release.
Edgar found that the best way to echo the white T-shirt and b&w stereoscopic cover would be black text on white paper. Among several suggested typefaces, Dendemann chose the proposed Logical typeface but without the eye-catching lowercase g. The typeface had just recently been finished by Edgar and released by the foundry Bold Monday.
The DENDEMANN logotype is constructed and not based on a particular typeface.