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Centre Culturel de l’UdeS

Contributed by Studio Miles on Jul 22nd, 2019. Artwork published in .
Centre Culturel de l’UdeS 1
License: All Rights Reserved.

To take the Cultural Center (in full: Centre Culturel de l’Université de Sherbrooke) to continue its mission, we have developed a new tailored brand identity. The main guideline of this identity is the game that represents the dialogue between creator and audience.

As an evolution of the old logo, a graphic system based on a typographic game has been developed. The mix of Canela and Faktum evokes a mix between more bold and colorful works with creations that are rather poetic and with attention to detail.

The curved line symbolizes the connection that the cultural center realizes as a performance hall between artists and the public. In communications, this visual identity is rich in meaning and is easily declinable.

Centre Culturel de l’UdeS 2
Source: studiomiles.ca License: All Rights Reserved.
Centre Culturel de l’UdeS 3
Source: studiomiles.ca Photo: Studio Miles. License: All Rights Reserved.
Centre Culturel de l’UdeS 4
Source: studiomiles.ca License: All Rights Reserved.
Centre Culturel de l’UdeS 5
Source: studiomiles.ca Photo: Studio Miles. License: All Rights Reserved.
Centre Culturel de l’UdeS 6
Source: studiomiles.ca Photo: Studio Miles. License: All Rights Reserved.
Centre Culturel de l’UdeS 7
Source: studiomiles.ca Photo: Studio Miles. License: All Rights Reserved.
Centre Culturel de l’UdeS 8
Source: studiomiles.ca Photo: Studio Miles. License: All Rights Reserved.

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  • Faktum
  • Canela

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