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Hurdy Gurdy Hibiscus Pale Ale

Contributed by Alanna Munro on Sep 4th, 2019. Artwork published in
March 2018
.
Hurdy Gurdy Hibiscus Pale Ale 1
Source: brewcreek.ca Brewery Creek Liquor Store. License: All Rights Reserved.

Pink Boots Collaboration Brew Day was born from the Pink Boots Members’ desire to take part in International Women’s Day by raising the profile of women’s role in the beer industry. Head brewer Erin Dale chose to brew a pale ale. The addition of Hibiscus not only gives a subtle berry-fruit flavour with a hint of tartness, it also makes a nice pink hue! The flavour profile is a blend of grapefruit with a subtle hint of strawberry. — Barkerville Brewing Co.

Hurdy Gurdy Hibiscus” was brewed by a team of women on March 8, 2018, at the occasion of International Women’s Day, and International Women’s Collaboration Brew Day. The design of the label followed a woman-centric approach: designed by a woman (Emily Luce) and using typefaces by women.

Snowflake by Jessica Hische, printed with metallic foil, is paired with two sans serifs: Tofino (Alanna Munro) is used for “Pale Ale” and the light/dark scale on the right hand of the label. All other type is Axia by Kontour / Sybille Hagman.

The Barkerville logo uses Knockout by Hoefler & Co.

Hurdy Gurdy Hibiscus Pale Ale 2
Source: emilyluce.net Emily Luce. License: All Rights Reserved.
Hurdy Gurdy Hibiscus Pale Ale 3
Source: barkervillebeer.com License: All Rights Reserved.

Typefaces

  • Snowflake
  • Tofino
  • Axia
  • Knockout

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