The Moving Festival is student project for ELISAVA, Barcelona. A five days film event that would take place in different spots in the city of Barcelona. Settled in multiple places, the festival would offer the opportunity to the attendants to watch a well-selected list of movies in a unique and unforgettable surrounding. Taking the word moving as a starting point, the graphic proposal explores its different meanings and uses them to generate a system.
Based on the idea of movement, the typography of the festival is formed by the letters moving vertically within their frames to generate a motion effect, referencing to sequences in the film strips. The layout of the posters follow the same principle of movement, creating a modular system with three elements (bar, image, typography) that move vertically as a film strip.