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Local Identities

Contributed by Seif Hesham on Oct 20th, 2019. Artwork published in
circa 2017
.
    Local Identities 1
    Source: https://www.behance.net Photo: Seif Hesham. © 2019 Seifeldeen Hesham. License: All Rights Reserved.

    Local Identities is the title of my BA project, made at the Faculty of Applied Sciences and Art of the German University in Cairo (GUC) in 2017.

    The aim of this project was to build a guide of the general identity of primary governmental schools, with a focus on the schools’ visuality for the public, through conducting research, building analysis, and observations.

    The whole research steps and findings were published in a B5 publication of 192 pages. Digital printing, Kettle stitch bookbinding.

    Neue Helvetica Extended was applied here as a solo typeface, used in different weights and sizes, horizontally and vertically, as the letters’ anatomy were matching the visuals added to it in a harmonious way, giving the viewer the visual a sense of the delivered subject, which is an academic research.

    Local Identities 2
    Source: https://www.behance.net Photo: Seif Hesham. © 2019 Seifeldeen Hesham. License: All Rights Reserved.
    Local Identities 3
    Source: https://www.behance.net Photo: Seif Hesham. © 2019 Seifeldeen Hesham. License: All Rights Reserved.
    Local Identities 4
    Source: https://www.behance.net Photo: Seif Hesham. © 2019 Seifeldeen Hesham. License: All Rights Reserved.
    Local Identities 5
    Source: https://www.behance.net Photo: Seif Hesham. © 2019 Seifeldeen Hesham. License: All Rights Reserved.
    Local Identities 6
    Source: https://www.behance.net Photo: Seif Hesham. © 2019 Seifeldeen Hesham. License: All Rights Reserved.
    Local Identities 7
    Source: https://www.behance.net Photo: Seif Hesham. © 2019 Seifeldeen Hesham. License: All Rights Reserved.
    Local Identities 8
    Source: https://www.behance.net Photo: Seif Hesham. © 2019 Seifeldeen Hesham. License: All Rights Reserved.
    Local Identities 9
    Source: https://www.behance.net Photo: Seif Hesham. © 2019 Seifeldeen Hesham. License: All Rights Reserved.
    Local Identities 10
    Source: https://www.behance.net Photo: Seif Hesham. © 2019 Seifeldeen Hesham. License: All Rights Reserved.
    Local Identities 11
    Source: https://www.behance.net Photo: Seif Hesham. © 2019 Seifeldeen Hesham. License: All Rights Reserved.
    Local Identities 12
    Source: https://www.behance.net Photo: Seif Hesham. © 2019 Seifeldeen Hesham. License: All Rights Reserved.

    Typefaces

    • Neue Helvetica

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