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The Hallmark Guide to Beautiful Packages

Contributed by Jason Timmons on Nov 19th, 2019. Artwork published in .
The Hallmark Guide to Beautiful Packages 1
License: All Rights Reserved.

The Hallmark Guide to Beautiful Packages (1969) from Hallmark Card, Inc. consists of 32 pages of garish colors and ribbon tying instructions.

The title is set in caps from a face that went under the name Oakwood in the phototype era. It goes back to a Victorian metal typeface known as Columbia Old Style. Digital interpretations include Ornella and Oaken Bucket NF.

The Hallmark Guide to Beautiful Packages 2
License: All Rights Reserved.

Typefaces

  • Oakwood
  • Bodoni

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