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Early Rubens, Legion of Honor Museum

Contributed by Production Type on Dec 16th, 2019. Artwork published in
circa April 2019
.
    Wordmark
    Jerod Rivera. License: All Rights Reserved.

    Wordmark

    Media Sans is used for the identity of Early Rubens. The exhibition at the Legion of Honor Museum in San Francisco presented works by Flemish master painter Peter Paul Rubens. On display from April 6 to September 8, 2019, the show focused “on what is arguably the artist’s most innovative period of production, from 1608 until about 1620. It was during these years that Rubens rose to the highest ranks of European painting.”

    The Media Collection by Production Type spans five subfamilies with fonts of different widths. For the compact lockup used on invites, tickets, postcards and other collateral, the museum’s designers worked with the Black weight from Media Sans Condensed, in two lines of all caps. A similar treatment featuring the wider SemiCondensed was employed for the exhibition title and the section panels in the exhibition. Media Sans is paired with Domaine Sans Text by Klim Type Foundry.

    Typography & Design: Jerod Rivera
    Art Direction: Amy Browne
    Animation: Ben Shaykin
    Exhibition Typography and Treatments: Tristan Telander & Kate Agarwal

    Animation used for announcing the exhibition on social media.
    Jerod Rivera. License: All Rights Reserved.

    Animation used for announcing the exhibition on social media.

    Exhibition title in  Media Sans Condensed Black.
    © Fine Arts Museums of San Francisco. License: All Rights Reserved.

    Exhibition title in Media Sans Condensed Black.

    Early Rubens, Legion of Honor Museum 4
    © Fine Arts Museums of San Francisco. License: All Rights Reserved.
    The panels use Media Sans Condensed Black for the section title and the drop cap. Body copy is set in Domaine Sans Text.
    © Fine Arts Museums of San Francisco. License: All Rights Reserved.

    The panels use Media Sans Condensed Black for the section title and the drop cap. Body copy is set in Domaine Sans Text.

    Invitation (front and back)
    Jerod Rivera. License: All Rights Reserved.

    Invitation (front and back)

    Postcard (front)
    Jerod Rivera. License: All Rights Reserved.

    Postcard (front)

    Postcard (back)
    Jerod Rivera. License: All Rights Reserved.

    Postcard (back)

    VIP ticket
    Jerod Rivera. License: All Rights Reserved.

    VIP ticket

    Invitation (inside)
    Jerod Rivera. License: All Rights Reserved.

    Invitation (inside)

    In the exhibition.
    Source: https://www.instagram.com chelsea_frac. License: All Rights Reserved.

    In the exhibition.

    Typefaces

    • Media Sans
    • Domaine Sans Text

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