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Clip Books of Line Art, Volk (1969)

Photo(s) by “Bart Solenthaler”. Imported from Flickr on Dec 17, 2019. Artwork published in .
    “Old Fashioned” (No. 186), featuring a modified version of Othello or similar for the headline. It’s distinguished by notches in the counters, descending stems, and tiny serifs (like  or ). [Edit: It’s , see comments.] Like the pictured locomotive, Othello was old-fashioned at the time of this booklet’s publication: Originally designed by Gustave F. Schroeder in the late 1800s, it was revived by Morris Fuller Benton for American Typefounders (ATF) in 1934.
    Source: https://www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “davisonbolero”. License: All Rights Reserved.

    “Old Fashioned” (No. 186), featuring a modified version of Othello or similar for the headline. It’s distinguished by notches in the counters, descending stems, and tiny serifs (like Rubens or Hess Neobold). [Edit: It’s Davison Bolero, see comments.] Like the pictured locomotive, Othello was old-fashioned at the time of this booklet’s publication: Originally designed by Gustave F. Schroeder in the late 1800s, it was revived by Morris Fuller Benton for American Typefounders (ATF) in 1934.

    Covers for various clip books of line art published in 1969 by Harry Volk Jr. Art Studio, Pleasantville, New Jersey. See the previous post about the “Entertainment” clip book for more information on Harry Volk Jr. Art Studio.

    “Old Fashioned” (No. 186), featuring a modified version of Othello or similar for the headline. It’s distinguished by notches in the counters, descending stems, and tiny serifs (like  or ). [Edit: It’s , see comments.] Like the pictured locomotive, Othello was old-fashioned at the time of this booklet’s publication: Originally designed by Gustave F. Schroeder in the late 1800s, it was revived by Morris Fuller Benton for American Typefounders (ATF) in 1934.
    Source: https://www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “microgramma”. License: All Rights Reserved.

    “Science” (No. 523) is at the opposite end of the spectrum. The depiction of an astronaut in front of the Apollo 11 Lunar Module Eagle is accompanied by the futuristic Microgramma, designed by Alessandro Butti with Aldo Novarese for Nebiolo in the 1950s, and expanded by the latter as Eurostile Bold Extended. As in “Old Fashioned”, the bottom lines use Alternate Gothic Compressed and Helvetica.

    “Old Fashioned” (No. 186), featuring a modified version of Othello or similar for the headline. It’s distinguished by notches in the counters, descending stems, and tiny serifs (like  or ). [Edit: It’s , see comments.] Like the pictured locomotive, Othello was old-fashioned at the time of this booklet’s publication: Originally designed by Gustave F. Schroeder in the late 1800s, it was revived by Morris Fuller Benton for American Typefounders (ATF) in 1934.
    Source: https://www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “corvinus” and “microgramma”. License: All Rights Reserved.

    “Ad Starters” from the Paste Pot & Scissors series (No. PP117), featuring Corvinus and a regular width of Microgramma. The small print here includes Futura, Futura Condensed, and News Gothic.

    Typefaces

    • Davison Bolero
    • Microgramma
    • Corvinus
    • Alternate Gothic
    • Helvetica
    • Futura
    • Futura Condensed
    • News Gothic

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    Designers/Agencies

    Artwork location

    1 Comment on “Clip Books of Line Art, Volk (1969)”

    1. “OLD FASHIONED” is not an ad hoc modification of Othello, but an existing photo typeface. It’s called Davison Bolero and was also used for the cover of JP Miller’s The Skook.

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