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Caetano Veloso — Jóia album art

Contributed by Herb Lubalin Study Center on Dec 24th, 2019. Artwork published in .
    Caetano Veloso — Jóia album art 1
    License: All Rights Reserved.

    Jóia is the tenth studio album by Caetano Veloso released in 1975. The cover is designed by Aldo Luiz and features a modified Ornate Title by Frederic Goudy. The letter A is made by adding an I to the right side of an O, cleverly turning it into a rounded form and maintaining the visual rhythm of verticals separated by rounds, (the original A of the typeface would have looked awkward in this case).

    According to Wikipedia: “The original cover art, picturing Veloso, his wife and his son naked was censored by the ruling Brazilian military dictatorship and substituted by one with only doves on it.” The censored cover is shown below.

    The censored front cover with only the doves on it and the type.
    License: All Rights Reserved.

    The censored front cover with only the doves on it and the type.

    The censored front cover with only the doves on it and the type.
    License: All Rights Reserved.

    The censored back cover.

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    • Goudy Ornate

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