Omnes and Begum are the brand typefaces of Interflora Denmark.
On the Interflora website, a bold weight of the seriffed Begum (Indian Type Foundry) is employed for headlines, while all smaller text is handled by the sans-serif Omnes (Darden Studio). Omnes is used in Light and Regular styles, for everything from teaser texts to menus and shopping UI elements, to body copy.
The Danish branch of the international flower delivery network also makes use of Begum and Omnes for physical items and printed matter. One prominent example is the packaging for “Flora & Evergreen”, a product line of licorice and other sweets that can be sent alongside a bouquet of flowers.