Objection is a magazine conceived and designed by Emmanuelle Goutal Studio. It focuses on objects and interiors through the prism of artists, photographers, filmmakers, all invited to present their own vision of a specific part of a home in relation to the theme of the issue. Great names of the cultural field such as photographer Lee Whittaker and Belgian writer Jean-Philippe Toussaint collaborated on the first issue. The magazine will eventually have six issues, each on related to one particular place: The Bedroom, The Bathroom, The Kitchen, The Office, The Garden. For the initial issue, the choice fell on The Living Room: As the world fell into the pandemic, the urge was to relink with togetherness, such as could be experienced in this particular room of a home.
The design of the magazine reclaims the influence of fashion magazines, with a large space given to photography and a sober yet elegant typography. Its logotype shows the materiality of the objects dealt with in the articles, by using bespoke inscriptional letterforms based on Carlton that keep the trace of the material support in its design. The interior is set with Cardinal Fruit from Production Type for titles and texts. The synthetic effect the designers wanted to achieve in creating this typeface suits the artificiality of product design, and echoes the diversity of how an object can be shaped. The fact that the title pages offer a generous white space valorizes the font and makes the words look themselves like objects arranged on a surface.Enduro, another recent release from Production Type, is used for quotations and captions: used in its bold version, the typeface creates straight black lines of text which give the layout a graphic quality.