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Immi branding and website

Contributed by Nikolas Wrobel on Jul 14th, 2021. Artwork published in
circa January 2021
.
    Immi branding and website 1
    Source: immieats.com License: All Rights Reserved.

    Ramen lovers just got a healthy option to slurp with the launch of immi — the world’s first low-carb, high-protein instant ramen company.

    For their brand which is challenging a global industry mainly dominated by just a few conglomerates, Asian-American entrepreneurs Kevin Lee and Kevin Chanthasiriphan went with Grand Slang Italic and Söhne Breit for their identity, packaging designs and website, created by the Brooklyn-based design studio Gander. Body copy is set in Söhne’s regular widths.

    Immi branding and website 2
    Source: immieats.com License: All Rights Reserved.
    Immi branding and website 3
    Source: immieats.com License: All Rights Reserved.
    Immi branding and website 4
    Source: immieats.com License: All Rights Reserved.
    Immi branding and website 5
    Source: www.forbes.com Forbes Magazine. License: All Rights Reserved.
    Immi branding and website 6
    Source: immieats.com License: All Rights Reserved.
    Immi branding and website 7
    Source: www.typewolf.com License: All Rights Reserved.

    Typefaces

    • Grand Slang
    • Söhne Breit
    • Söhne

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