“Zen Pack” is the name of the new SS22 collection, marking the delivery of the Summer ’22 season of Goodbois.
For this collection, Goodbois created a follow-up concept of last year’s mental care line to show more awareness for our health, mentally as well as physically. This balance can only be found if both goes hand in hand. There is no yin without yang.
To maintain consistency across all lines, the designers have added back the popular Caxton as a small detail on the clothing. However, as the succinct and prominent motif typeface, Cristoforo was used, which resembles the esoteric and nostalgic aesthetics.
The symbols of the longsleeve resemble for enlightenment, (moon) energy, (sun) & harmony (flower). The artwork on the black shirt uses a photograph, which was taken by the photographer and designer Julian Schröpel back in 2017 via a visit to Joshua Tree, California.
Like the round artwork on the T-shirts, the “Universe of Good Spirits” is inspired by graphics with quotes of the division of our energy and aura. The text added underneath of this artwork was set in Pragmatica, a font which has been long in use for Goodbois over the past five years.