The company Grünkraft was founded in early 2017 by three young, innovative friends. Inspired by the purtiy and power of nature, they shared the common vision of high-quality cannabis made in Switzerland. Since 2020, the brand is offering a range of CBD oils and flowers for sale across the whole European territory.
The company logotype and packaging typeface have been designed by Bern studio Maison Standard with a customized version of Vogy Smogfrom Swiss Typefaces’ Lab, with a newly single-storey lowercase g designed by the foundry and a tailored ft ligature. The complementary typeface the brand is using for its website and packaging is the geometrical GT Walsheimfrom Grilli Type.