Beat Foundry visual identity
Contributed by Nguyen Gobber on Jul 11th, 2022. Artwork published in
.
Adam Ho designed the visual identity for Beat Foundry, a new generative music collective and collections of on-chain music NFTs created by Benny Conn and his co-founders.
For the identity and the artworks of the current and upcoming releases, Adam Ho used a wider version of Times New Roman (Times Newer Roman by MSCHF) paired with Farmacia by Nguyen Gobber for bolder, accented moments.
![Apple ][](https://assets.fontsinuse.com/static/samples/7/6742/440/0/5ed80385/apple.png "Apple ][")
