The Natur und Mensch Museum is in the middle of a change process to open up to diversity. It affects all areas of the museum and is funded for four years in the program 360° – Fund for Cultures of the New Urban Society of the Federal Cultural Foundation. At the end of 2020, Polyform started the project with the task of developing a concise and diversity-sensitive museum brand for the Landesmuseum Natur und Mensch Oldenburg, which communicates the museum’s image change externally and internally.
Inviting everyone to understand more – that’s how the museum sums up its mission. With clarity and a variety of colors, the new corporate design shows Natur und Mensch as a place of fascination and sensual discovery.