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Dola visual identity

Contributed by Patrick Torres on Nov 30th, 2022. Artwork published in
February 2021
.
Dola visual identity 1
Source: dola.me Photo: Patrick Torres. License: All Rights Reserved.

Dola is a digital wallet and 1-click checkout that “makes buying and selling your favorite products online a breeze. Dola imagines a world where people have the power to choose how they do commerce free from the constraints of big tech”. Studio Freight designed Dola’s visual identity to feel like a dream come true.

The typographic system aims to grab attention with large expressive mastheads mixing Swear and Whyte, resulting in a whimsical yet logical pairing that is sure to delight.

Dola visual identity 2
Source: dola.me Photo: Patrick Torres. License: All Rights Reserved.
Dola visual identity 3
Source: dola.me Photo: Patrick Torres. License: All Rights Reserved.
Dola visual identity 4
Source: dola.me Photo: Patrick Torres. License: All Rights Reserved.
Dola visual identity 5
Source: dola.me Photo: Patrick Torres. License: All Rights Reserved.

Typefaces

  • ABC Whyte
  • Swear

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