As the type designer of Job Clarendon, Pomfret and Gimlet Sans, I can’t tell you how excited I am to see them used in a design with such inventive typography and limitless variety. In the words of the designer, Nhat Le:
The Tale of Kiều is one the most iconic piece of literature of Vietnam written through the medium of poem.
There are many editions of this book released in the past but this is the first time that it is incorporated with so many paintings that come along. All the paintings (24 paintings in this book are from artist LÊ THIẾT CƯƠNG) describing/summing up the story of this tale and the characters inside.
Job Clarendon is used in this book as main headlines and also for pieces of poem that the painting took inspiration from. Pomfret is used as lines of poem by another poet that took inspiration from the painting => A collaboration between poem – painting – poem. Gimlet Sans is used for body text.