Identity, packaging and website design by Atelier Dyakova for Neighbour, a beautifully curated clothing and object store in the heart of Gastown, Vancouver. The shop owners carefully select every brand they sell and see themselves as the honest neighbour that always listens, reflects and helps out when you need it.
We set out to put Neighbour’s gentle and warm approach at the centre of their identity. To do so, we selected Maxeville Regular and Mono, a sans-serif typeface full of unusual details and collaborated with the illustrator Hatty Staniforth to create a captivating identity infused with a human touch. In contrast, the typography is ultra-contemporary with small edgy quirks.