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“Big results from small budgets” advertisement

Contributed by Bryson Stohr on May 21st, 2023. Artwork published in .
“Big results from small budgets” advertisement
Source: www.periodpaper.com Period Paper. License: All Rights Reserved.

A 1937 print advertisement for the Mutual Broadcasting System, an American commercial radio network in operation from 1934 to 1999.

Franklin Gothic and Modern Gothic Condensed (see also Tourist Gothic) are used throughout, with the small print set largely in Vogue, a 1930s follower of Futura.

Typefaces

  • Modern Gothic Condensed
  • Franklin Gothic
  • Vogue

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