After many years, one of the most prominent Polish cultural institutions – the National Museum in Gdańsk (Muzeum Narodowe w Gdańsku in Polish) – decided to open a new chapter and carry out a complete visual makeover. We were very excited to be part of this change as a creative team. Our goal was both simple and challenging: creating an unobtrusive brand identity that is highly adjustable, flexible and resistant to constantly changing trends. A frame for the vast variety of artistic and historical collections of all the units of the Museum.
Concept: Weronika Cyganik, Anna Małecka, Anna Holik, Adam Chyliński, Daniel Naborowski
Art: Weronika Cyganik, Anna Małecka, Adam Chyliński
Design: Weronika Cyganik, Anna Holik