1951 Kaiser ad and brochure
Contributed by Florian Hardwig on Sep 26th, 2014. Artwork published in
May 1950
.
Source: www.flickr.com ©Kaiser-Frazer Sales Corp. Scanned and retouched by Paul Malon. License: All Rights Reserved.
“The newest car in America! Triumph of Anatomic Design”
This Kaiser ad was published on Paul Malon’s Flickr Photostream, a treasure trove of vintage ads and posters.
None of the many digitizations of Bauer Bodoni Italic features the alternate “flaming” w (and v) present in the metal version.
Paul Rand was responsible for the design of this campaign, which also included this fold-out brochure:
Formats
- Advertising (1555)
- Booklets/Pamphlets (1669)
Topics
- Automotive (238)
Designers/Agencies
- Paul Rand (10)
Tagged with
- 1950s (255)
- The Saturday Evening Post (3)
- Kaiser-Frazer (1)
- newspaper ads (56)
- cars (139)
- alternating glyph colors (206)
- colorful/multicolored (886)
- asterisk (*) (132)
- alternate glyphs (899)
Artwork location
- United States (7225)
- Willow Run (1)